Creative shopping bags and envelopes designed to look like giant SD cards promote SanDisk brand in Johannesburg, South Africa.

Oversized SD card bags turn an ordinary shopping experience into a giant brand statement.

SanDisk Shopping Bags and giant envelopes are so convincingly realistic that you might mistake them for actual memory cards…

Until you realize they are big enough to hold your purchases, not photos.

SanDisk is known for making tiny memory cards that store photos. But what if the card itself became so enormous that it could carry your actual shopping?

SanDisk created marketing that customers could literally pick up and walk around with.

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