Eye-catching cereal packaging features a whimsical illustration of a bear with open mouth, designed as a transparent window that shows the food inside.

The bear appears to be devouring the honey squares, creating a delightful connection between the illustration and the product itself.

This design by Lacy Kuhn is part of the Heartland line of breakfast cereals, an innovative project by the National Cereal Corporation.

It draws inspiration from all-American cultural roots, with each variety named after a state’s nickname.

Beehive Honey Squares, embodies this concept through its Utah-inspired “Beehive” theme, aligning with the wholesome image of honey and wheat.

Bear craving honey squares, bees buzzing around, and a beehive-yellow backdrop instantly communicates taste and heritage in every detail.

Bright yellow cylinder with a hungry bear illustration + a window revealing the cereal inside = fun packaging design with shelf appeal.

Also check out: Portioned Honey Packaging