Creative uses of billboards in advertising campaigns by various companies.
A creepy billboard in Ann Arbor, MI. [link]
Formula Toothcare Billboard
Formula Toothcare “builds strong teeth.” [link]
This outdoor campaign from Heineken is an example of how an innovative idea can have a huge impact in a traditional approach. [link]
Coops Paint Billboard
Paint drips off three custom banners spread across the north side of the Atlas Building in downtown Columbus Ohio. [link]
Miele Vacuum Cleaner Billboard
Nice concept billboard from Miami Ad School. [link]
Decorate for the holidays. [link]
Zhangbei Fitness Billboard
Jumbo Muffins Billboard
This muffin crushing billboard won an “OBIE” award from the Advertising Educational Foundation (AEF).
“From up here, I can see BMW of Bridgeport” [link]
Creative billboard advertisement from Nestle. [link]
Alpen Gold Billboard
Kill Bill Billboard
Clever billboard promoting Kill Bill movie. [link]
To demonstrate the long-lasting whiteness of Tide detergent, billboards covered in cotton with self cleaning effect were placed on a really busy road. After a few weeks, they became more and more polluted and clean clothes were revealed.
“The Back Seat’s No Safer. Belt Up”
Creative “transparent” billboard by Nike. [link]
Wood finish tiles.
Time for Silberman’s Fitness Center.
An inhabitable billboard concept by Front Architects.
The Economist Billboard
A bulb goes off on this billboard, triggered by a motion sensor. [link]
BMW Billboard in Germany
Creative metal billboard promoting BMW cars.
Sony PSP Billboards
Clever billboards for Sony PSP gaming console. [link]
Maker’s Mark Hand-crafted Kentucky Bourbon Whiskey.
Billboard promoting movie Wanted in Russia.
Bubble Gum Billboard
BIC Razor Billboard
The billboard is blank except for a small logo, but without it the advertisement might be missed and it acts as a good backdrop for the giant razor and cut grass. [link]
Penline Tape Billboard
Very strong tape by Penline, Malaysia.
Eskom Electricity Billboard
BMW Billboard in Russia
One of the biggest ads in Russia, located in the center of Moscow, it has a number of full sized cars sticked on to it.
Woodland Shoes Billboard
Creative billboard that is hard to miss. [link]
Giant Sony PSP Billboard in SoHo. [link]
Formula 1 Billboard
Creative advertisement by Petrol Ofisi, one of Turkey’s biggest fuel companies, who is the main sponsor of the Turkish F1 Grand Prix.
“Hate Dropped Calls?” [link]
Also check out: 15 Examples of Creative Advertising