Creative uses of bus, subway and door handles in advertising campaigns by various companies.
Pantene Door Handle
Creative poster with a real plait hanging from the back of a head was stuck on the doors of malls, supermarkets and beauty salons in India. The plait served as the door handle and each time patrons ‘pulled’ the hair handle, the core benefit of Pantene was demonstrated.
Motorbike handles were mounted in buses in Switzerland to announce the arrival of new Harley models.
Gard Shampoo Bus Handles
Clever bus handles promoting Gard active strong shampoo in Frankfurt, Germany.
Amnesty International Bus Handles
Eight bus lines in Hamburg, Germany run this creative advertising campaign against the death penalty.
Pepsi Bus Handle
Cool handle advertising campaign for Pepsi was featured on 3400 buses throughout USA.
Hankook Tires Bus Handle
Tire-shaped handles emphasize stability and grip of Hankook Tires.
Neck Tie Subway Handles
Tie subway train handles advertising loan company in Tokyo, Japan.
Clever marketing campaign for the Fitness Company in Germany.
Abused Bus Handles
Creative advertising campaign against domestic abuse in Indonesia.
Big Pilot Watch Bus Handles
Bus riders in Berlin got to try IWC’s Big Pilot’s watch mid-commute because bus straps have been fashioned into samplers.
Beer mug stickers were installed behind doors of restaurants, pubs and shops as a part of creative Tyskie beer advertising campaign.