Creative backpack shaped to look like a real cat features expressive eyes, fluffy fur, and realistic posture.

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To highlight durability of their luggage, American Tourister turned an ordinary elevator into a visual stunt that stopped people in their tracks.

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Green apple watch inspired by green apples Japanese architect Tadao Ando places outside his buildings.

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Tubular chair designed to resemble a thick and continuous loop or a soft and oversized swirl, much like a twisted roll of dough.

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Eye-catching Nike Air Max shoes drenched in bright yellow feature studded detailing across the top inspired by the look of classic LEGO bricks.

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Creative promotion for The Simpsons Movie in Brazil transformed an ordinary escalator into a giant head of Homer Simpson who is eating pink donuts.

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Instead of being nailed to the wooden cross, iconic figure of Jesus is featured mid-air with his arms outstretched like a bungee jumper.

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Creative shopping bag in Malaysia turns a simple purchase into a walking demonstration of the benefits of PhotonLife slimming products.

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Unique chair with four oversized tubular legs that rise up and curve in to form a soft birdcage that wraps around you.

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For the first time ever, Crocs and G-SHOCK have teamed up to create a cool glow-in-the-dark shoes with integrated watch docked into the side.

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