LEGO Cartoon Characters

LEGO Cartoon Characters

Brilliant advertising campaign by Jung von Matt features iconic characters from popular animated TV shows made of colorful LEGO bricks.

LEGO: Imagine

Ninja Turtles

LEGO Ninja Turtles

South Park

LEGO South Park

The Smurfs

LEGO Smurfs

Ernie and Bert

Ernie and Bert

Donald Duck with Huey, Dewey, and Louie

LEGO Donald Duck with his nephews Huey, Dewey, and Louie

Lucky Luke and the Daltons

LEGO Lucky Luke and the Daltons

Asterix and Obelix

LEGO Asterix and Obelix

The Simpsons

LEGO Simpsons

Also check out: Tattooed LEGOs and 12 Products Inspired by LEGO

  1. woops

    I want these on my desk!

  2. SianaRepmad

    i love the south park one :p

  3. Glitterati

    hehehe it’s a great idea :)

  4. GPB

    Asterix and Obelix… and Idefix!!!

  5. Rudy

    Fantastic! Very smart.

  6. The Hooded Claw

    Surprisingly it actually works. Great idea.

  7. Douglas

    This is considered “brilliant”?

  8. Mark

    A little too abstract for me. Sorry. If I have to explain what a stack of Legos represent on my desk, it’s not for me.

  9. roros

    very smart, i miss lucky luke and the daltons.

  10. lucmes


  11. O_O

    Wow! Thats crazy! Once I got the concept, I didnt even have to read who they were! :O

  12. Dominic

    So Clever lol Mega Cute!

  13. Betty


  14. Elphi

    Wow! The idea that something so simple can be recognized in an instant is astounding (in that it’s so well ingrained in popular media and that that the image is very well brought out in these lego constructs).

  15. simon

    a rare example of perfect design idea

  16. Comon!

    This advertising campaign was a blatant ripoff of a very famous group of internet “pixel” art. It was exposed, and talked about ad nauseam, for weeks (about 3 weeks ago).

    This is also a perfect example of an internet technique called “SCAM”, where agencies do fake campaigns for clients they don’t actually have, in order to enter the work into award shows and further their own careers.

    And you just fell for it.

    I love this site, and usually your choices are genius. But please don’t perpetuate intellectual and artistic theft.

    Why don’t you show the original art instead? I’m sure the artists would appreciate it.

  17. Re: Comon!


    Who exactly is the group you’re talking about? Please provide some links, I’m intrigued…

  18. Comon!

    To point out just a few.

    All done years before this “brilliant” fictitious advertising campaign for a client this agency doesn’t actually have.

    The agency, Jung Von Matt, is known for doing this technique. They have been busted many, many times for stealing art, and slapping a logo on it, and trying to pass it off as their own. All in the name of internet “fame” and desperately trying to win advertising awards.

    Absolutely reprehensible.

  19. Mahjong

    Really funny! I didn’t have any problem to recognize all them.

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