Avengers Assemble!

Avengers Assemble

Creative advertising campaign for Target stores features iconic weapons of the Avengers team of superheroes made out of toys, beverage cans, and other household objects.

Iron Man suit, Captain America’s shield, Thor’s hammer, Avengers logo, and Hulk hands were “assembled” for the “Superhero in Every Aisle” promotional campaign by Wieden+Kennedy advertising agency.


Thors Hammer

Avengers Assembled from Everyday Items


Iron Man

Avengers Assemble at Target

Superhero in Every Aisle

Avengers Assembled from Everyday Objects

Captain America Shield

Iron Man Transformer

Also check out: LEGO Superheroes and Old Photos of Superheroes

  1. Betty

    So, is this a statement about American consumerist hero icons? This art is extremely creative and profound. Emotionally it conjures up a slightly uncomfortable excitement as well as a empty kind of sadness. Cool.

  2. Dominic

    A MUST SEE MOVIE!, 10/10

    Designs cool tho ;)

  3. Glitto

    Now this is called creativity and unique idea!

  4. Clint

    This indeed it unique…lol

  5. Lilia Smiles

    I love it! It looks like to took a lot of work!

  6. JKent

    This would be even more impressive if they were actual sculptures and not digital renders.

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