Eye-catching soda packaging takes the Chinese and Japanese character for “dog” and transforms it into a memorable face.

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Instead of white paper, soft facial cotton pads are used as a business card to create a direct connection to the dermatologist’s profession.

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Innovative nuts packaging inspired by the shape of a jeans pocket created for busy and health-conscious consumers.

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Simple black-and-white milk bottle inspired by the natural patterns of cowhide connects the packaging directly to the origins of milk.

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Unique chair inspired by iconic Nike logo is a cool example of turning brand recognition into three-dimensional object.

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Beautiful packaging uses clear transparent windows to show different pasta shapes inside each tube.

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Three familiar computer keys reimagined as a professional business card for Jack Napier, a psychologist.

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Emmental cheese packaging makes a die-cut cardboard window look like a functional cheese slicer.

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Custom jeans decorated with thousands of individual Jigsaw puzzle pieces make blending in physically impossible.

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Creative perfume bottle shaped to look like a lightbulb makes the packaging extremely eye-catching and super memorable.

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